Wednesday 12th August 2020

Norfolk digital agency expands into Cambridge

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Norfolk-based digital marketing agency, Further, is marking its ten-year anniversary by expanding into Cambridge, taking on two new recruits and winning a new national client, Norwich-based toy seller, Hawkin's Bazarre.

The firm has also been nominated for the Drum Search Awards and was a finalist at three nominations for the recent European Search Awards 2016.

Co-founder Steve Jaggard said: “The industry ten years on feels like decades away. So much has changed in that time with new channels, social media and, of course, search engine algorithmic changes, but the original Further mantra remains, We are still about understanding clients, their markets, their challenges and objectives – and then maximising their return on investment by creating industry-leading campaigns across organic and paid."

The agency works for international brands such as Aetna International and AVG, for national brands such as the British Safety Council, the British Film Institute and Crimestoppers, and for regional brands such as the Adrian Flux Group and Harrod UK.

The agency has been chosen by Hawkin’s Bazaar to provide a range of services including digital strategy, PPC, SEO and content marketing. Gavin Aldred, head of online, Hawkin’s, said:  “Further really stood out from the five other agencies during the pitch process by asking intelligent questions about our brand, our business challenges and our objectives for the next year and even longer.”

April saw Further receive a nomination for this year’s Drum Search Awards where it will be competing against two other leading agencies in the “Best Charity/Not for Profit – PPC” category for its successful campaign for Crimestoppers (which resulted in the arrest of two wanted suspects).

The agency was also a finalist in three awards at the European Search Awards 2016 held in Paris last week. As well as being nominated in the “Best Use of Search – Third Sector” and “Best Use of Social Media in Search” categories, the agency has for the second year in succession been shortlisted for the “Best Small Search Agency in Europe” accolade – an award based on the overall performance of the agency across several benchmarks.

Further expanded its footprint into Cambridge in April which it believes will attract investment, networking and partnering opportunities in the region.

The team has also recruited. Austeja Pranculyte, from Lithuania and a graduate in events and management, joins the in-house planning team as project administrator. Meanwhile Annelise Beard, from Sydney (Australia), becomes the newest recruit to the strategy team having relocated from London where she worked client-side.

Last Updated ( Thursday, 26 May 2016 08:56 )